BRANDPBASICS IS DESIGNED FOR LEADERSHIP TEAMS WHO:
Want to better align around a high level strategy
Want to understand what branding is and why they should use it
Want to grow their businesses
Want new ways of thinking in order to build a strong brand
UNDERSTAND BRAND STRATEGY TOGETHER
The world is changing. How do we keep up? How do we keep relevant? How do we grow? How do we make good decisions?
In this FREE presentation, you'll find out how "Brand Strategy" is the answer to the big business questions. It helps put customers first, align thinking and focus decision making. A brand strategy could be the most valuable investment you make this year.
Learn about the key elements of a brand strategy (Why, How, Who and What) and the key questions it should answer.
A BRAND IS
NOT A LOGO
"Branding" is the management of meaning. It's a tool to align your leadership team and your people. Used well it can be the most powerful of concepts which glues your commercial strategy to the hearts and minds of employees and customers.
Designed for business leaders of businesses of all shapes and sizes, this 30min presentation sets out in a simple, non-jargon way what brand strategy is all about and why you should care about it.
WATCH brandBASICS FOR FREE
about your presentor - Matt Davies
Matt Davies is a solo brand and culture consultant. He uses design thinking, agile strategy and storytelling to help business leaders align around their brand and create more meaningful customer and employee experiences. He has over eighteen years experience working with hundreds of businesses of all shapes and sizes including Nestlé, Capital One, Boots, Experian, Nikon and Specsavers. Matt was recently listed as a ‘Top 50 UK Advisor’ by Enterprise Nation. He is a certified Level-C Brand Specialist. Matt is an author and frequent public speaker, writer and thought-leader in areas on branding, creativity, design thinking, innovation, storytelling and marketing.