Back by popular demand: My Brand Consultant Course
- 5 days ago
- 3 min read
Earlier this year I ran the first cohort of my How to Be a Brand Consultant course.
I wasn't quite sure what to expect.
What I got was a brilliant group of experienced brand builders from around the world, lots of energy, plenty of questions and, most importantly, people actually putting the thinking into practice.
So, I'm doing it again.
Registration is now OPEN for the next cohort, starting Monday 12 October 2026.
But before I tell you more, there's one thing I want to make super clear.
This is NOT a course about how to do brand strategy. Theres a ton of them out there - and I'm assuming you already know your stuff.
This course is for experienced designers, strategists, marketers, creatives and other brand builders who already have expertise (5+ years) - but want to get better at turning that expertise into a consulting practice.
We'll answer questions like:
How do you position yourself?
What exactly should you sell?
How do you move away from selling deliverables?
How much should you charge?
How do you run a good discovery call?
How do you write proposals that sell your thinking?
Where do consulting clients actually come from?
And how do you build something sustainable rather than constantly chasing the next project?
That's what this course is about.
It's about making the shift from being hired as a pair of hands ✋ to being valued as a brain 🧠.
Four live sessions. Six weeks.
We'll work through four areas:
SESSION 1 : POSITIONING
How do I position myself as a consultant?
SESSION 2 : OFFER
What exactly am I selling - and how do I package and price it?
SESSION 3 : SALES
How do I find opportunities and turn them into paying clients?
SESSION 4 : GROWTH
How do I build a sustainable consulting practice?
And I've made one important change this time.
The sessions are now two weeks apart. That came directly from feedback from the first cohort. People wanted more time to digest the material, complete the work and actually put the ideas into practice. So that's exactly what I've given them.
Learn something. Apply it. Test it. Ask questions. Come back. Move onto the next stage.
You won't just get four Zoom calls.
You'll also get the Brand Consultant Toolkit - practical workbooks, templates, frameworks and exercises covering positioning, offers, pricing, discovery, proposals, sales and growth.
You'll have four 90-minute live sessions with me, where you can ask questions and work on your actual consulting practice.
And you'll get 3 months FREE inside my Brand Builders Mastermind community, worth £90, giving you somewhere to ask questions, share your thinking, access additional content and get support between sessions.
When is it?
All sessions run 4:00–5:30pm UK time, live on Zoom.
Monday 12 October
Monday 26 October
Monday 9 November
Monday 23 November
Recordings will also be available.
Is it for you?
If you're looking for someone to teach you the fundamentals of brand strategy, no.
But if you're an experienced brand builder thinking:
“I know my stuff. I just need to get better at positioning, packaging and selling that expertise.”
Then absolutely.
The first cohort reinforced something I've believed for a long time:
There are a lot of very talented brand people out there who are capable of adding far more value to their clients (and get paid more!) than they're currently being hired to provide.
Sometimes the biggest shift isn't becoming better at the craft. It's learning how to position and sell the value of the thinking you already have. That's what I want to help you do.
Registration for the October cohort is now open. Cost: only £499 per seat (excluding UK VAT where applicable)
Let's get you paid for your brain. See you on the course.
Matt
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