Podcast: I'm interviewed on Shelf Impactors™


I'm thrilled to announce the release of this Shelf Impactors™ #S2E02Podcast.

Hosted by packaging expert Mark Grey of Blue Nectar Design, we cover all a wide array of topics around brand strategy, brand thinking and design.


We discuss the challenges brands face in todays fast paced world of consumers and their ever changing requirements from brands.

Key topics include:

  • My story

  • The Commoditising of Design

  • Story Based Strategic Branding