VisionCamp® - an adventure in vision-making
Leaders - Do you want to make 2023 the best year in business yet? If so you'll need a strong vision of the future you are trying to...
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Matt Davies
- Nov 25
- 4 min
The three levels of culture
Culture is a tricky beast. Easy to talk about. Hard to create. I come across many leaders who have huge ambitions for their businesses....
Matt Davies
- Oct 31
- 7 min
The Global Brand Strategy
I’m often asked about how brands should plan for international growth. It's always a tricky question to answer because every industry and...
Matt Davies
- Sep 23
- 1 min
I'm a business mentor for help to grow
Are you a business owner in the UK? Then this might be of interest. I'm excited to announce I've been given the honour of being a mentor...
Matt Davies
- Sep 6
- 2 min
Workshop rules - create a collaborative atmosphere
Workshops are magical things. They help extract ideas from inside peoples heads. They cause participants to frame their thoughts, build...
Matt Davies
- Aug 8
- 4 min
Brand Strategy - discovering the now. Defining the next.
I was recently asked about how I go about helping my clients. I replied that in a nutshell I help them discover the now and define the...
Matt Davies
- Jun 9
- 8 min
Review - Level C Brand Masterclass III - Brand Architect
Personal growth, self development and constant learning are so important. Athletes train 95% of their time and perform 5% of their time....
Matt Davies
- May 26
- 3 min
Problem framing & the elevator problem
The problem with problems Customer problems, process problems, sales problems, marketing problems, operational problems, finance...
Matt Davies
- Apr 26
- 4 min
Customer interviews - unearthing brand insights
When was the last time someone from your organisation had a simple conversation with a customer - to ask them for their views and obtain...
Matt Davies
- Mar 11
- 3 min
Brand authenticity - the only option for the modern business
Modern businesses need to be true. In today’s information rich world brands can no longer afford not to be authentic. The more online and...
Matt Davies
- Feb 14
- 3 min
Niche offering vs Broad offering
Recently I’ve been working on a massively challenging project. A 100 year old global company, operating in the B2B space which has...
Matt Davies
- Dec 17, 2021
- 5 min
Why storytelling & the monomyth is essential for brand building
I define brand as “the meaning people attach to you and your offer”. Branding is the “management of meaning”. But how can we best do...
Matt Davies
- Nov 9, 2021
- 1 min
I'm a TOP 50 ADVISOR - for the 3rd time!
I'm truly taken aback! I am so delighted and humbled to announce that after another stellar business year I've been awarded the accolade...
Matt Davies
- Sep 29, 2021
- 6 min
Mapping the Brand Experience
Branding is not marketing. It is much bigger and more important than simply a logo and some fonts. As I often say, “branding is the...
Matt Davies
- Sep 24, 2021
- 2 min
Level C Artisan workshop with Marty Neumeier
I'm absolutely thrilled to announce that I'm leading a Level C Artisan Workshop alongside the one and only, Marty Neumeier. Level C Level...
Matt Davies
- Sep 24, 2021
- 1 min
Live Interview: Sustaining brand essence
I'm honoured to have been invited to be interviewed live on instagram by CMS Nigeria 🇳🇬. I'll be put through my paces by Aizehi Itua...
Matt Davies
- Aug 27, 2021
- 3 min
The one slide Brand Strategy
Building brand’s is hard work. Your “brand” consists of the meaning people attach to you and your offer. “Branding” is the attempt to...
Matt Davies
- Aug 5, 2021
- 5 min
Branding and Employer Value Proposition
I’ve found in my work as a brand consultant that the concept of branding is being taken up by businesses and applied to areas which...
Matt Davies
- Jul 22, 2021
- 1 min
Podcast Episode: The EXPERIENCE ECONOMY
As many of you will know, I run a little Podcast called "JustBranding" with Australian conspirator Jacob Cass. The benefit of running...
Matt Davies
- Jun 25, 2021
- 1 min
Event: Brand Building Strategies
Running a start-up or scale-up? Thinking about what you need to do to build a brand that resonates with customers, investors, and new...