Branding & Culture - Branders Magazine
Way too often the strategic principles of brand are not used to fuel decision making in an organisation. From the macro to the micro...
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Matt Davies
- Mar 24
- 6 min
The Law of Prägnanz
When building a business and brand one of the hardest things to do is to keep things simple. The Law of Prägnanz and also known as the...
Matt Davies
- Mar 13
- 1 min
VIDEO: How to Build Workplace Cultures that People Want to be a Part Of
I'm getting asked more and more by my clients to help them consciously design their workplace culture. But where do you start? How do you...
Matt Davies
- Feb 24
- 6 min
How to be a better facilitator
In this world of AI, robots and automation human to human communication is becoming a lost art. We sit at our desks, at home, glued to a...
Matt Davies
- Jan 25
- 2 min
Visioncamp® tickets now availible
You're a visionary, but is your vision clear? I'm excited to announce VisionCamp® has now launched and tickets are selling like hot...
Matt Davies
- Jan 20
- 1 min
I've joined the Editorial Committee of Branders
I'm delighted to announce I've been invited to join the amazing Editorial team of Branders Magazine. Branders is a global branding...
Matt Davies
- Jan 16
- 3 min
The power of vision
Something magical happens when we define a goal. When we set out an improved future state. A vision. It’s strange but by the simple act...
Matt Davies
- Jan 6
- 1 min
Most popular posts of 2022
According to my website tracking software, last year my website surprisingly saw nearly 30,000 visitors hit the site and read my content....
Matt Davies
- Dec 5, 2022
- 1 min
BrandStart Podcast Interview: Creating Global Brands
It was an honour to sit down with BrandStarts host and founder of The Vineyard, Leonard Grape from the Philippines, to discuss how to go...
Matt Davies
- Dec 1, 2022
- 2 min
VisionCamp® - an adventure in vision-making
Leaders - Do you want to make 2023 the best year in business yet? If so you'll need a strong vision of the future you are trying to...
Matt Davies
- Nov 25, 2022
- 4 min
The three levels of culture
Culture is a tricky beast. Easy to talk about. Hard to create. I come across many leaders who have huge ambitions for their businesses....
Matt Davies
- Oct 31, 2022
- 7 min
The Global Brand Strategy
I’m often asked about how brands should plan for international growth. It's always a tricky question to answer because every industry and...
Matt Davies
- Sep 23, 2022
- 1 min
I'm a business mentor for help to grow
Are you a business owner in the UK? Then this might be of interest. I'm excited to announce I've been given the honour of being a mentor...
Matt Davies
- Sep 6, 2022
- 2 min
Workshop rules - create a collaborative atmosphere
Workshops are magical things. They help extract ideas from inside peoples heads. They cause participants to frame their thoughts, build...
Matt Davies
- Aug 8, 2022
- 4 min
Brand Strategy - discovering the now. Defining the next.
I was recently asked about how I go about helping my clients. I replied that in a nutshell I help them discover the now and define the...
Matt Davies
- Jun 9, 2022
- 8 min
Review - Level C Brand Masterclass III - Brand Architect
Personal growth, self development and constant learning are so important. Athletes train 95% of their time and perform 5% of their time....
Matt Davies
- May 26, 2022
- 3 min
Problem framing & the elevator problem
The problem with problems Customer problems, process problems, sales problems, marketing problems, operational problems, finance...
Matt Davies
- Apr 26, 2022
- 4 min
Customer interviews - unearthing brand insights
When was the last time someone from your organisation had a simple conversation with a customer - to ask them for their views and obtain...
Matt Davies
- Mar 11, 2022
- 3 min
Brand authenticity - the only option for the modern business
Modern businesses need to be true. In today’s information rich world brands can no longer afford not to be authentic. The more online and...
Matt Davies
- Feb 14, 2022
- 3 min
Niche offering vs Broad offering
Recently I’ve been working on a massively challenging project. A 100 year old global company, operating in the B2B space which has...
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